Angela Gerekou΄s response to tourist accommodation owners
CORFU. What the National Tourism Organisation is doing to improve Corfu΄s international image.
The response to the request from the Federation of Tourist Accommodation Owners (OETK) that action be taken to deal with negative press came via Michalis Michalidis from the Greek National Tourism Organisation (EOT).
Federation President Pericles Katsaros said that, "EOT President Angela Gerekou responded to the Federation's letter immediately. We had requested that EOT intervene to change Corfu's negative image in various British reports and articles - mainly on the internet - regarding the recent release of a rapist along with the recent case of rape on the island.
Ms Gerekou responded immediately, Department Director Michalis Michalidis told us, and EOT plans to take the following actions to improve Corfu's international image:
- Promotion of Corfu in the mass media
- Inclusion of Corfu in the Organisation's advertising campaign for 2019
- Opportunity to promote the island through Fam trips and press trips to Corfu
- Support from EOT for tourist promotional activities
- Participation in the Tourist Exhibition "National Wedding Show 2019" in London 20-22 September
It was pointed out that there will be special emphasis on the British market and we are in direct contact with our office in London.
Finally, in the coming weeks tourist articles about Corfu will be published as a result of work done by our British office which will a lot to reverse any negative image.
The Federation sends warm thanks to Ms. Gerekou who is supporting us at this difficult time and sending a message that if we want we can create a completely different image for Corfu reflecting its beauty and its culture."